1950s Lee 91-J Jelt Denim Jacket | £200 | Available online
Tag Archives: lee
Posted on March 13, 2012doubling up on denim at Brick Lane wasn't proof enough, today's Vintage Spotlight should leave no doubt that we are head over heels in love with the classic rugged fabric. Here it takes the form of this fabulous 1950s Lee Jelt Denim Union Made 91-J chore jacket, one of the rarest, most beautiful and highly collectible pieces of denim that's ever come our way. Founded in 1889, H.D. Lee Mercantile Company actually began life as a wholesale grocery business, surviving the loss of its entire inventory to a fire in 1903 to become not only the biggest food supplier in the Midwest, but a reputable vendor of sewing materials, furnishings, school supplies and work clothes. When supplies of the latter dried up in 1911, the company took it upon itself to produce its own overalls, jackets and dungarees, at which point one of the biggest brands in clothing history was born. Its first creation, a combination of the jacket and bib overall, was dubbed the "Union-All" and became so iconic that it was not only adopted by the US Army as the official fatigue uniform during the First World War, but the words "Union Made" also went on to be included with the Lee Brand name on many of its labels. Over the following decades, the company continued to innovate and revolutionise clothing, becoming the first company in the apparel industry to launch a nationwide advertising campaign, inventing the cowboy pants we now know as jeans and introducing the zipper fly. This jacket dates from the 1950s, making it one of the last pieces of workwear Lee produced before the company branched into casual wear and helped to establish jeans as the everyday uniform for generation upon generation to come. The 91 series jacket was first developed for rail-road workers in the '20s, and clearly the original owner of this particular piece was not work-shy - it comes with the bleached patches, rust and fraying essential in any authentic vintage work-wear. Don't be put off by the price tag - buy this and you'll own a genuine piece of clothing history.
Posted on May 17, 2011Beyond Retro | Brick Lane now before it's too late!
Rare 1960s Lee Westerner 100J Jacket | £125 | Available at our Brick Lane store
Let's Get Physical! Physical! We've woken up today and realised we haven't got very long to get our bikini bodies in shape! But what to wear to the gym? Olivia Newton John really set the standard for gym attire in her music video for Let's Get Physical! This 1980s geometric print leotard in black and hot pink will keep you looking cool and stylish as you sweat it out! The boat neck, bat wings and contrasting panel detail is pure 80s! Pick up a pair of vintage Reeboks and leg warmers and GET ON THAT TREADMILL! We'll meet you by the water cooler...
Flamboyant Leotard | £16 | Available Online