Lockdown Looks
Who else is completely frazzled by lockdown? It’s completely understandable, 2020 has done enough to us all, no wonder it’s going to impact on how we dress as well! Whether you're still working hard and keeping the world turning, or sitting at home trying to keep your world from turning around, we’ve come up with some looks to give you a hand with it all.
Working From Home

Let's be real, Zoom meetings don’t need to know what you're wearing on your bottom half, or if you haven't changed your pajama bottoms in a couple of days. That’s just between you and your socially distanced delivery person.
For optimum comfort and professionalism you might wanna go for a pair of elasticated tracksuit bottoms, a shirt and maybe a sweater vest and that’s an outfit you won't be embarrassed to show your deliveroo driver!
Disco Infurlough
Does every room in your house sparkle from constant boredom cleaning? Then it’s time for you to sparkle too! We all have a special outfit in our wardrobes that we’ve never quite had the grand enough occasion for, well now is the time to put it on, grand occasion or not!
Put on your best sparkles and do your own karaoke in the kitchen, use your broom as a mic stand. Or take out the bin bags and make your neighbours jealous. Or even just take some cute selfies to post and pretend like the world is normal.
Even though the days are darker and so is the world, we all deserve to sparkle and shine!
The Socially Distanced Walk
This look is all about layers. You want to show off all of your amazing drunken late night purchases at once, with the added benefit of becoming impenetrable to not only the cold but all those germs. Plus the bigger the layers, the easier it is to distance yourself from others.
You can go for 00s style dresses and skirts over jeans, or your new rad t shirt over a hoodie. These obviously have to be paired with your most ostentatious coat over the top, the fluffier and brighter the better.
Or go for the historical Balenciaga AW 2018 multi layer coat look and pay tribute to the OG king of layers, Joey from Friends.
Daily Exercise

If you're missing the gym or you’ve decided that this time off is the perfect time to become the ultimate master yogi we’re freshly stocked with all of the sports brands that’ll make it look like you know what you're doing. Unfortunately we don’t have any sports injury supplies in stock for the next day when it’s feeling apparent that you didn’t know what you’re doing.
Luxe Lounger

It doesn’t all have to be tracksuits and fluffy dressing gowns. Sometimes you need a hint of luxury in your life. Mix things up with a silk slip dress or some 60s tulle night wear or walk around your lounge with a glorious kimono billowing behind you and pour yourself a glass of the second cheapest wine Tesco has to offer.
Get To Know Nordic Knits
Winter is in full swing which means we have now entered peak jumper season. Whilst ugly Christmas jumpers are pretty much inescapable, it's classier Nordic knit cousin is a fabulously cosy and way less garish option for those who want to keep warm in style. This is a must-have item for both those into Scandinavian styling and the consistently cold.
The Origin of Nordic Knitwear
The traditional Nordic sweater features a wide decorative pattern around the neckline which is the same all the way around, meaning that you can wear it either way round and it wouldn't make a difference. It's named from the Icelandic lopapeysa from "Lopa" meaning wool and "peysa" translating to the sweater.
What are Nordic jumpers made from?
The real deal is always made from pure Icelandic wool with both inner and outer fibres that originate from sheep bred over 1000 years in sub-Arctic climates. There's nothing else quite like it in the world and anything manufactured else wear is considered a knockoff, the quality texture of the genuine product is both glossy and water resistant.
The Story behind the iconic Nordic pattern
You won't find many bright colours in these cuddly creations as the wool is mostly used in its natural hues: black, brown, grey and white. Although knitting came to Iceland in the mid-sixteenth century, this style of the jumper wasn't adopted until around the 1950's when they became an invented symbol of national identity following the countries' break away from Denmark. It's argued that the pattern draws inspiration from South American, Turkish and Swedish designs.
Norwegian variants of the Winter staple dates as far back as the 1500s and contribute to some of the most popular designs of the sweater to date. These versions of the Nordic sweater tend to be ever so slightly more colourful than their Icelandic counterparts. Two of the most renowned patterns attributed to this style are the setesdal lusekofte and the fana cardigan sweater.
Nordic Knitwear in Popular Culture
Nordic knit sweaters have been popular for Ski holidays since the 1930s. The 1950s saw the likes of Marilyn Monroe and Grace Kelly wearing these knit classic, right through the 1970s where Nordic knitwear became all the fashion for everyday winter wear.
Ingrid Bergman 1940s
The jumper was originally designed by Anna-Lisa Mannheimen around 1940 and the red edge pattern is a signature look from Swedish born actress Ingrid Bergman.
Grace Kelly 1960s
The ever so chic Princess, and one of the worlds all-time timeless style icons. Seen here in a simple Nordic design cardigan in the late 1960s.
Prince Charles 1980s
It’s not every day you call Charles for some style inspo, but this cardigan polo neck combination is a must-have look for winter in a look that screams James Bond ski holiday.
Amy Pond in Dr Who 2011
A modern take on the traditional jumper, and the beginning of the craze of wearing festive knitwear on Christmas day. Amy Pond from Dr Who pulls off a take on a traditional pattern from 1930s ski knitwear.
Nordic Knitwear We Love
Nowadays, Nordic and Scandinavian sweater fashions can be seen everywhere from the catwalk to the high street, and everywhere in between. Style them with a pair of high waisted jeans and a sturdy pair of winter boots and you'll have yourself the cosiest ever Winter outfit, ready to tackle the great outside or cuddle up with a book indoors.
Men's Nordic Jumper
The more traditional men's Nordic jumper isn’t just for a weekend of fishing in the icey scandi countryside, they are the perfect winter warmer and a staple wardrobe piece! Whatever era your style falls under, they are a go-to paired with classic wool-blend trousers and high top Converse for the ultimate daytime look.
Nordic Cardigan
The cosier cousin of the jumper, your cardigan can take any outfit a long way! Go for classic 1960s look and pair yours with a simple polo neck and high waisted capri pants, you can also dress this up for Christmas day and pair with a vintage dress, perfect after Christmas dinner and way too many glasses of Baileys...
Non-Traditional Jumper
The bolder the better when it comes to a non-traditional Nordic knit. Great for everyday wear and enough to brighten up anyone’s cold Monday morning. Pair with vintage Levis and ankle boots for a timelessly on trend look.
Inspired? Read more about the humble Christmas jumper on our ultimate guide and show off your purchased on Instasgram by tagging #beyondretro.
Blogger @livpurvis in one of our vintage Nordic Knits