Do you remember the first time you visited a Beyond Retro store? In London, or Brighton, we often hear gasps of fashion excitement when you stumble upon our vast, vintage wonderland!
When award-winning Swedish photographer,
Jannica Honey, visited the store for the first time, she was so awestruck, she ended up devoting an entire exhibition to our enchanting and bewitching world! Since Jannica is an editorial favourite and has won a host of kudos in her career, including Fuji accolades and'Creative Photographer of the Year', we're more than flattered she wanted to document Beyond Retro! Taking our clothes on a tour of traditional London tourist hotspots, Jannica set out to show a more style-centric side to the city! Suddenly we see Beyond Retro clothes as more breathtaking than Buckingham Palace, grotty underground stations start to look glamorous and establishment buildings become something between bleak and bewildering. With vamped out grace in every still, this London is a place I definitely want to visit one day! Jannica is planning an exhibition of these pictures in the Spring (I'll keep you updated!), but here is a sneaky peak at what you might expect!
Styling & Photography: Jannica Honey
All clothes from Beyond Retro